Out with the Old, In with the Bold: Girlguiding's Rebranding Triumph
Girlguiding, the iconic UK youth organization dedicated to empowering girls, has...
Happy birthday, digital advertising
This month the humble banner ad turned 25. Despite this impressive milestone...
Spotify and the forgotten Generation X
Sandwiched between boomers and millennials, Gen X has become something of a...
WWF and the war against plastic
Urban legend has it that the average person eats eight spiders per year while...
A winning partnership
Top tips for getting the best from your agency How strong is your partnership...
Giving a big V to The Big C - The sky's the limit!
Here at SEMA4 HQ we made a decision in January 2019 that we...
What does Brexit mean for Brands
With the UK’s exit of the European Union fast approaching, we are undoubtedly...