Spotify and the forgotten Generation X

Sandwiched between boomers and millennials, Gen X has become something of a...


Comedy Store

Ah, Britain. Where else would you find the likes of Barber Streisand, Bonny...


Brand Truth

At SEMA4 we love a good browse of what brands in this glorious industry are up...


A winning partnership

Top tips for getting the best from your agency How strong is your partnership...


Shake it off!

Handshakes are boring right? Men in suits, sealing a deal. Politicians playing...


What does Brexit mean for Brands

With the UK’s exit of the European Union fast approaching, we are undoubtedly...


Love is in the air

The day of Love is fast approaching! Whilst it may not be everyone’s cup of...


Plastic recycled

At Sema4, we’re passionate about sustainability and taking care of the...


How will 5G affect the industry?

5G is fast approaching. In 2020, possibly even 2019, 5G will revolutionise the...


Cheers to 10 Years

We are in a celebratory mood at SEMA4 as we mark our 10th Anniversary of being a...