With a dedication to natural, wholefood ingredients, Purition has been building a loyal customer base since 2013. The company chose SEMA4 as its agency at the start of 2021, with the aim of growing the business and reaching a wider audience.

We created a whole new positioning for the brand – one that champions the wholefood ingredients they’re so passionate about. ‘Wholly Different’ encapsulates everything Purition stands for and provides a clear reason for purchase in a category filled with me-too products.

We’ve also helped Purition launch an entirely new product range – KETOTHIS – and overhauled their outbound marketing. 2022 is set to be their biggest year to date and we’re delighted to have played a key role in this exciting new chapter.

ClientPuritionServicesPackaging, Social Media, Design